Features

Everything you need to
run profitable Indian ads

The only AI ad management platform built ground-up for India — covering Meta, Google, WhatsApp, all 35 Indian festivals, Flipkart, Amazon and 13 regional languages in one unified dashboard.

📘 Meta Ads AI

Meta Ads on autopilot

Indian Meta advertisers lose 25–40% of their monthly ad spend to audience overlap, junk placements and creative fatigue — issues that US-built tools catch too late or miss entirely. AdsSarthi audits every Facebook and Instagram campaign every 15 minutes, surfaces leaks in real time, and pushes a WhatsApp notification with ready-to-approve fixes. You stay in control; the AI does the watching.

  • Audience overlap detection (saves ₹2K-15K/month)
  • Creative fatigue scoring (rotates before CTR drops)
  • Lookalike audience builder from top purchasers
  • Reels + Carousel + Story creative variants
  • Festival-aware budget boosting
  • Conversion tracking double-fire detection
Audit my Meta account
🔴
35% audience overlap detected
Mumbai 25-34 lookalike + Mumbai retargeting bidding against each other
₹14,200/wk
⚠️
Ad fatigue on Diwali set
CTR dropped from 4.2% to 1.8% over 7 days · Frequency 9.2x
₹8,400/wk
🌙
Midnight ads running, 0 leads
Spent ₹3,900 between 12am-6am IST in 30 days · No conversions
₹3,900/wk
Conversion tracking verified
Pixel firing correctly · Single-fire confirmed across all events
All good
🔍 Google Ads AI

Google Search + Display, optimised hourly

Google’s Display Network drains Indian ad budgets quietly — mobile game apps, low-quality content portals and irrelevant regional sites absorb spend without generating a single conversion. AdsSarthi mines your Search Terms report daily, adds exact-match negatives for every zero-conversion query (we’ve seen brands recover ₹40,000–₹1,50,000/month this way), and blocks placement categories that chronically underperform in Indian markets. Every suggested change waits for your approval before it goes live.

  • Negative keyword mining from search terms
  • Junk Display placement blocker (weatherwidget.io etc.)
  • Quality Score diagnostic + ad rewrites
  • Auction Insights competitor tracking
  • Smart Bidding tROAS calibration
  • Performance Max audit + asset suggestions
Audit my Google account
Search Term Audit · Last 7 days
🚫
"luxury flat mumbai jobs"
12 clicks · 0 conversions · ₹620 wasted · Add as negative
₹620
🚫
"diy real estate"
8 clicks · 0 conversions · ₹420 wasted · Wrong intent
₹420
⚠️
QS dropped to 4 on 12 keywords
"flat in andheri 3bhk" + 11 others · Headline rewrite suggested
₹2,140/wk
🌙
Display network: 23 placement excludes
Mobile game apps eating budget with zero leads
₹4,800/wk
💬 WhatsApp-Native

Reports & approvals on WhatsApp

India runs on WhatsApp. Over 853 million Indians open it before any other app each morning. So instead of asking you to log into yet another SaaS dashboard, AdsSarthi meets you where you already are. At 8 AM IST every day, you receive a concise performance digest — spend, ROAS, CPL, and any pending recommendations. A single reply approves or denies each suggestion. No laptop, no tab-switching, no login friction. This is the only ad management tool in the world that works entirely inside WhatsApp.

  • Daily 8 AM digest with KPI summary
  • Reply YES/NO to approve recs (no clicks needed)
  • Festival alerts 3 days before each event
  • Real-time spend anomaly alerts
  • Weekly auto-summary every Monday 9 AM IST
  • Bidirectional Claude AI chat — ask anything
Try WhatsApp demo
🎉 Festival Intelligence

India's festival calendar built into AI

Indian ad CPMs spike 15–30% in the 72 hours before every major festival — the exact window when buyer intent is highest. No US-built ad tool has this calendar baked in. AdsSarthi tracks 35 festivals across all 36 Indian states with regional precision: it knows Bihu drives buying behaviour in Assam, that Onam commands a separate budget window in Kerala, and that Durga Puja peaks a week earlier in West Bengal than the national calendar suggests. Three days before each event, your campaigns receive smart budget recommendations and region-appropriate creative variants in the local language — ready for your WhatsApp approval.

  • 35 major Indian festivals tracked nationally
  • State-specific festival weighting (36 states)
  • Auto-generated regional creative variants
  • Budget boost suggestions 3 days out
  • Historical festival ROAS analysis (your account)
  • Vernacular copy in regional language
See your festival opportunities
Upcoming Festivals · Next 60 Days
🪔 Dhanteras
Nov 1, 2026 · in 4 days
Pan-India · Highest ROAS day historically
+40% budget
🪔 Diwali
Nov 3, 2026 · in 6 days
Pan-India · Last year ROAS 6.1×
+50% budget
🌟 Bhai Dooj
Nov 5, 2026 · in 8 days
North + West India
+25% budget
🌅 Chhath Puja
Nov 8, 2026 · in 11 days
Bihar · UP · Jharkhand
+20% (regional)
🌹 Tulsi Vivah
Nov 12, 2026 · in 15 days
Maharashtra · Gujarat
Plan ahead
⛪ Christmas
Dec 25, 2026 · in 58 days
Pan-India + South India peak
Plan ahead
🌐 Vernacular Creative

Ad creatives in 13 Indian languages

Sixty-eight percent of Indian internet users prefer content in their native language, and Southern, Eastern and Western India buyers convert at significantly higher rates when ads speak their mother tongue. AdsSarthi does not translate your English brief into Hindi and call it localisation. It generates culturally grounded ad copy using region-specific trust signals — UPI, PhonePe, GPay and COD mentions for payment confidence; FSSAI, ISI and Hallmark badges for product trust; festival-specific greetings in 13 scripts from Devanagari to Tamil to Bengali. The result is ad creative that feels local, not imported.

  • Native script rendering (Devanagari, Tamil, Bengali etc.)
  • UPI/PhonePe/GPay/COD trust signal integration
  • FSSAI/ISI/Hallmark/RBI-approved badges
  • Regional food & cultural references library
  • 10 regional greeting templates
  • 13-language A/B testing automation
Generate vernacular ads
Supported Languages
हिं
Hindi
Tamil
తె
Telugu
Kannada
मरा
Marathi
বাং
Bengali
ગુ
Gujarati
Malayalam
Odia
ਪੰ
Punjabi
Assamese
اُر
Urdu
🛒 Marketplace Ads

Flipkart + Amazon India, auto-optimised

Flipkart’s Big Billion Days and Amazon India’s Great Indian Festival together drive more commerce in a week than most brands achieve in a quarter — yet most marketplace sellers manually raise bids the morning of the sale, hours after early shoppers have already converted. AdsSarthi monitors your Sponsored Products ACOS daily against your 30-day baseline, harvests new converting keywords from your search terms report, and begins scaling bids seven days before each major sale event. When competitors scramble to react, your product catalogue is already positioned at peak visibility.

  • ACOS spike detection (40% above 30d baseline)
  • Sale event unlock (BBD, Prime Day, GIF — 7d ahead)
  • Keyword harvester from converting search terms
  • Bid optimization per product per marketplace
  • Cross-marketplace performance comparison
  • India-only competitor brand tracking
Connect marketplace
🛒
Flipkart
Sponsored Products
✓ Live
📦
Amazon India
Sponsored Products
✓ Live
📘
Meta
Facebook + Instagram
✓ Live
🔍
Google Ads
Search + YouTube + PMax
✓ Live
💬
WhatsApp Ads
Click-to-WhatsApp
Beta
🎵
ShareChat / Moj
Bharat-first social
Q1 2026

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